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Scanapalooza QR Code Facts.
I’m not a huge fan of QR codes. I feel that they are overrated and not used as frequently as their promoters might think. The fact that a large number of people don’t have smartphones, it requires you...
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To QR or not to QR? That is the Question.
QR Codes are nothing new. The things have been around since 1994, but in the last year they seem to have exploded with the proliferation of smartphones with cameras. These days you can’t go a day...
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Appshaker’s Augmented Reality Vision for Nat Geo.
UK company Appshaker has created an augmented reality experience for National Geographic that is currently touring shopping malls in Europe, with a featured test market in Budapest. This is a really...
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JC Penny Santa Tags. Seriously Cool Stuff.
Do you ever see something and say, “I wish I had thought of that”? I do all the time. This is one of those moments. I’m not a huge fan of QR codes for a number of reasons, but this is a great example...
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Take Google Maps Inside.
I have a pretty good sense of direction. Once I have been someplace I can usually navigate my way back with little effort. This applies to the outside world, not to large store interiors. Inside the...
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The KLM Passport Application for your Smartphone.
Over the last twelve to eighteen months, KLM airlines have really increased their digital marketing presence by embracing social media, web applications, and apps for mobile and tablet devices. All of...
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The Power of Search, and Changing Shopping Habits.
On Friday I received a notice that I had money left in my FLEX account that I have to spend by December 31st. It’s not a ton of money, but it is enough to cover the cost of new eyeglasses frames....
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Size Does Matter: An Infographic.
Apparently size does matter. At least in terms of click through rates on mobile devices it does. According to new data that came out toward the end of 2011, there is a direct correlation between mobile...
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CP+B get Creative With QR Codes for Scandinavian Airlines.
One of my biggest gripes about QR codes used as an advertising vehicle has little to do with their effectiveness (although I do have doubts about how effective they are in the long term). One of my...
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Network An Animation by Michael Rigley.
I really love this animated infographic on data usage by Michael Rigley. He manages to take something, that to most people would be boring statistics and information, and convert it into a dynamic and...
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Big Apple.
Here it is Friday afternoon, and you are probably wondering, pondering, thinking, and asking yourself, “Just how big and important is Apple?” Come on I know you are. As Apple continues to grow,...
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The Parking Douche App.
I want this app for the good old US of A. Why? Not because parking is an issue so much (even though there are plenty of jackwagons here that have no clue how to park their gas guzzling planet killing...
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Friday Inspiration. “Aurasma” a Better Augmented Reality.
After yesterday’s post about the digitally enhanced IKEA catalog, I started looking at other emerging technologies that create similar experiences. One of the things I found was from a TED talk video...
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iOS vs Android, The App Arms Race.
Here is an interesting little infographic for Friday. Trademob has put together a coparison between iOS and Android to see which platform really is the best for app marketers. The infographic compares...
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Mr. Selfie
Over the last year I have pretty much shut down my interaction with Facebook, slowed the number of postings to Instagram, and Twitter, and I am trying to wean myself off of social media. (yes I am...
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